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Search Engine Marketing

When compared with the other digital marketing methods, search engine marketing is an efficient way of getting your site in front of people who’re looking for a product that’s close to what you offer. In other words, SEM is an umbrella term for all digital marketing efforts that are done to scale up your website’s visibility in the search engine pages. The end goal of SEM is to attract increased quality traffic to your site that is likely to result in conversions. We at Blue Caffeine, understand how we can work on all aspects of SEM, from search, display, video and remarketing to help your business gain success in a very short period of time.

In order to get the SEM game right every time, we follow a mantra that  is to get your message out to those that count. Based on this mantra, we make sure that we are:



In order to complement your website’s content, advertising via PPC can help as you can get ad out to those who are looking for a product/ service that is relevant to your business. Hence, we manage your keywords efficiently.


Our experience and our commitment to continuous optimisation, can improve your overall conversion rate and reduce the cost per click and acquisition drastically. You will be able to see effective results for your marketing spend on the same day!


We’ll track results on a daily basis, and optimise results based on real-time feedback.

Blue Caffeine uplifts your business in search engine rankings by:

Paid Search:

  • Google Ads
  • Audience targeting
  • Landing page optimization
  • Google Analytics
  • Reporting through Google Data Studio

Paid Social

  • Boost engagement with your page or posts
  • Increase app installs
  • Build brand awareness
  • Increase traffic to your website
  • FB
  • Twitter
  • Instagram
  • YouTube
  • Snapchat

Paid Social:

  • Boost engagement with your page or posts
  • Increase app installs
  • Build brand awareness
  • Increase traffic to your website


  • Conduct keyword research
  • Select a geographic location
  • Create text ads
  • Price bidding

Why Blue Caffeine?

  • Data-driven and ROI focussed
  • We achieve measurable success
  • Provide strategies to enhance conversion rate and user experience
  • Study keywords thoroughly
  • Decrease the number of bounce rates
  • Strong focus on geo-targeting



Blue Caffeine is a data-driven, performance marketing agency that uses AI, Analytics and Automation to power digital brand strategy, communications and growth for its global clientele.
Blue Caffeine focuses heavily on the Real Estate, SaaS and Home Improvement markets.


    Head office

    • 8 PBR, Suite B, Ghoshala Road, ORR,
      Bangalore - 560048