seo
Bypass all the industry clutter and be at the top of your industry’s SERPs

Landing pages are a key component of any digital marketing effort, as every user you target on Search, Social Media, Email or any other channel will have to be led to a web page, where the user gets more information about your business and a desired user action is recorded.

If your landing pages are not converting, then you are bleeding money as you pay for user clicks on your ads.

Why do you need to optimize Conversion rate on Landing Pages? (Example)

You are driving 100 users a day to your website or landing page by spending $100. Out of these 100 users

Scenario 1: conversion rate is 10%. No. of Conversions: 10,

cost per Conversion $10.00

Scenario 2: conversion rate is 15%. No of Conversions: 15,

Cost per Conversion $6.66

Scenario 3: conversion rate is 25%. No of Conversions: 25,

Cost per Conversion $4.00

Steps to optimize a landing page for Conversions?
Relevant
In order to complement your website’s content, advertising via PPC can help as you can get ad out to those who are looking for a product/ service that is relevant to your business. Hence, we manage your keywords efficiently.
Effective
Our experience and our commitment to continuous optimisation, can improve your overall conversion rate and reduce the cost per click and acquisition drastically. You will be able to see effective results for your marketing spend on the same day!
Optimized
We’ll track results on a daily basis, and optimise results based on real-time feedback.We’ll track results on a daily basis, and optimise results based on real-time feedback.We’ll track results on a daily basis, and optimise results based on real-time feedback.
Blue Caffeine uplifts your business in search engine rankings by
Research and Planning
Understand user journey and funnel flow
Define objectives for landing page
Setup Ux guidelines and best practices document
Create landing page test components (Headlines, Call to action text, buttons, layouts, offers, Trust indicators etc)
Conduct competitor landing page research and build insights
paid-search
Paid Social
Instrumentation
Setup Web analytics, Click mapping and any analytics tools
Setup success metrics and KPIs to measure
Deploy Split Test or MVT testing tool like Google Optimize
Testing
Build hypotheses to test different variations
Build a test list/calendar based on estimated traffic
Prioritize tests based on estimate revenue impact or ROI impact
Create test Variations and deploy them on the testing tol
Execute/Schedule tests and record results
Paid Ads
Paid Social
Validation and incorporation
Validate successful tests with business/sales team
Understand the real insight and incorporate as a non testing component
Move on to other tests
Why blue caffeine?

83% Faster Results

83% Faster Results
We got our clients keywords on page 1 of Google 83% faster than the industry average

31% Growth in Organic Traffic

31% Growth in Organic Traffic
On average our clients see an increase in organic traffic by 31% year on year

128%-Revenue-Growth

128% Revenue Growth
On average our SEO clients see a revenue increase of 128% over 24 months

6.1X Return on Investment

6.1X Return on Investment
On average we achieve an ROI of 6.1X for our SEO clients

Tools Stack

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Testimonials

“Blue Caffeine’s customer-first attitude is a direct reflection of its expertise and the founders’ successful history as big-time consultants for major global players. They understand requirements well and execute even better”

ARNOLD HUFFMAN

CEO, Digital Yalo, Atlanta, GA

“For an early stage startup like us, Blue Caffeine has been a trusted partner for user acquistion and a cost effective launch strategy. Blue Caffeine played a key role in our growth with their quick turn around times, transparent processes and consistent communication”

RAVI KOKA

CEO, Stocksnips, Pittsburgh, PA

“Blue Caffeine started off as our SEM agency and quickly enhanced our Paid Search efforts and SEO. They took over our Social Media advertising, list building & database management, helping us streamline contact acquisition efforts. They are responsive, knowledgeable and a valued extension of our marketing team.”

JASON KAPLER

VP, Marketing, LiveWorld Inc., San Jose, CA

Testimonials

“Blue Caffeine’s customer-first attitude is a direct reflection of its expertise and the founders’ successful history as big-time consultants for major global players. They understand requirements well and execute even better”

ARNOLD HUFFMAN

CEO, Digital Yalo, Atlanta, GA

“For an early stage startup like us, Blue Caffeine has been a trusted partner for user acquistion and a cost effective launch strategy. Blue Caffeine played a key role in our growth with their quick turn around times, transparent processes and consistent communication”

RAVI KOKA

CEO, Stocksnips, Pittsburgh, PA

“Blue Caffeine started off as our SEM agency and quickly enhanced our Paid Search efforts and SEO. They took over our Social Media advertising, list building & database management, helping us streamline contact acquisition efforts. They are responsive, knowledgeable and a valued extension of our marketing team.”

JASON KAPLER

VP, Marketing, LiveWorld Inc., San Jose, CA

Case Studies

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SEO Audit Case Study
A 65 point SEO audit was conducted to assess the health

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LiveWorld Case Study
LiveWorld is a Social Customer Experience company helping companies

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Stocksnips Case Study
Email marketing for a Fintech audience …

From Our Blog

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Landing page best practises

Let’s face it, building a high-converting landing page can be a daunting task and more often than not, we are left with pages which drive only a few to no leads….

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Keyword Research and Analysis for…

Keyword research and analysis is rightfully known as one of the biggest high-return activities done as part of any Search Engine Marketing strategy….

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Importance of Digital Presence for…

New business or an existing business, a digital presence has become a necessity. Though some may argue that there are people who prefer coming to the shop….

From Our Blog

Alt text

Landing page best practises

Let’s face it, building a high-converting landing page can be a daunting task and more often than not, we are left with pages which drive only a few to no leads….READ MORE

Alt text

Landing page best practises

Let’s face it, building a high-converting landing page can be a daunting task and more often than not, we are left with pages which drive only a few to no leads….READ MORE

Alt text

Landing page best practises

Let’s face it, building a high-converting landing page can be a daunting task and more often than not, we are left with pages which drive only a few to no leads….READ MORE

Contact Us

Blue Caffeine is a data-driven, performance marketing agency that uses AI, Analytics and Automation to power digital brand strategy, communications and growth for its global clientele.

Blue Caffeine focuses heavily on the Real Estate, SaaS and Home Improvement markets.

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